Freelance HubSpot Specialist

We are seeking a skilled Freelance HubSpot Specialist to support a leading international company within the communications satellite industry. The consultant will play a key role in supporting both Sales and Marketing teams by optimizing the HubSpot setup, driving marketing automation initiatives, and implementing new capabilities that strengthen lead generation and customer engagement. The ideal candidate brings deep HubSpot expertise, a strong understanding of B2B marketing and sales processes, and enjoys working independently in an international environment.

Role

A) Support Sales Operations and CRM Excellence

* Support the day-to-day administration of HubSpot, ensuring the platform effectively supports the sales organization and maintains high data quality.
* Build and maintain dashboards, reports, and lead management processes to provide visibility into pipeline performance and sales activities.
* Act as a trusted sparring partner to the sales team on CRM-related initiatives, user adoption, and process improvements.

B) Support Marketing Activities and Campaign Execution

* Manage campaign oversight within HubSpot and build, maintain, and optimize automation workflows, nurturing programs, and email journeys.
* Act as the primary point of coordination with the performance marketing agency regarding campaign performance, creative assets, ad updates, and optimization opportunities.
* Monitor campaign and lead generation performance, translating insights into recommendations that improve engagement and conversion.

C) Drive New HubSpot Initiatives and Continuous Improvement

* Implement new HubSpot features, workflows, and capabilities in close collaboration with Sales, Marketing, and other internal stakeholders.
* Identify opportunities to streamline processes, strengthen automation, and enhance the customer journey across touchpoints.
* Take ownership of new initiatives and drive them forward independently, ensuring timely execution and stakeholder alignment.

Profile

* Deep hands-on expertise with HubSpot, including Marketing Hub, CRM, workflows, dashboards, reporting, and campaign management.
* Strong understanding of B2B marketing, lead generation, lead nurturing, sales processes, and performance marketing.
* Experience working with international B2B organizations, preferably within technical or complex product environments.
* Comfortable collaborating with performance marketing agencies and managing multiple stakeholders.
* Structured, proactive, and capable of driving projects and initiatives independently.
* Freelancer with an active CVR number.

Scope: 2 days per week for 9 months
Timing: Onboarding expected during June and July. Planned start date is mid-August 2026.
Location: Hybrid setup with approximately 1 day per week onsite in central Copenhagen and the remaining time working remotely.

If interested, apply below - we look forward to hearing from you

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